Craft Your Own Economic Stimulus Package
A Half or Full-day Turnaround Program
It’s a scary time to be running a business. Demand’s down because of the recession, and with it, revenue. But your
competitors still have revenue and you can get some of theirs. Here’s how:
Get customers and prospects to like you better
In other words, improve how customers and prospects feel about your business, your brands and what you offer. Those feelings
have made the company’s revenue what it is today—because people decide to buy, buy again and refer their friends, or not, based on them.
If your company can get just a few percent more of your prospects to choose what you offer over your competitors’ offerings
and a few percent more of your customers to buy again soon, and refer their friends, what would it do for your revenue (and profits)?
In the program, you’ll discover the 3 essential elements of getting customers to like you better and work on how to get
them to buy more often and recommend you to their friends.
Beef up your value propositions and the promises behind your brands
You’ll discover powerful new ways to strengthen your value propositions (without cutting prices) and how to make your
brands truly compelling. So your prospects and customers say, That’s for me!
Communicate the value of what you offer in the most persuasive way possible
You’ll experience a marketing message that got 100% of those who heard it to buy. Then we’ll work on getting your
marketing messages closer to that ideal and you’ll understand how to make that happen.
The Program’s Effects
By drawing revenue from your competitors, your business will get healthier and your competitors’ will weaken.
About the Programs
We offer three tailored in-house Stimulus Plan Design programs, for companies in manufacturing, distribution, retail, media
and other non-financial services.
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Program
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Participants
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Focus
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Public and large multi-division privately held companies
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The enterprise stimulus plan workshop
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The CEO, COO or President and the heads of sales and marketing.
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Getting more out of corporate-level elements (corporate brands, assets, capabilities and others).
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The component-business stimulus plan workshop
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The general manager of one of the company’s individual businesses and his/her direct reports
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Getting more out of product/ service brands, value propositions, advertising messages and a number of other
elements of the general-manager’s business.
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Established privately held companies
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The private-company stimulus plan workshop
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Business owners, CEOs and their direct reports.
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Getting more out of both types of elements listed above.
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These half/full-day workshops are fully guaranteed. If we don’t find an
upside for your business in the program, our fee will be fully refunded.
With the recession holding down your results every day, there’s no good reason to
delay the revenue boost this program provides. To schedule your session, please call (732) 671-6660.
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