Just below are two new approaches executives can use to deal effectively with the recession. We then turn to building the skills executives need to create outstanding results, in good times and bad.
How to Create Zealous Customers
Every business can benefit, markedly, from enthusiastic customers that won’t even consider a competitor’s offerings and who’ll tell any and all how wonderful your business, products and services are. There are 3 essential aspects of creating zealous customers, and a huge revenue upside. The presentation you can learn more about here will kick start a zealous-customers program in your company.
What Executives Can Do to Get Revenue Up, Right Now
Sinking demand is among the toughest challenges in business. But your competitors still have revenue and you can get some of theirs.
In our new half or full day Numbers Up Now! workshop, we’ll focus on 3 areas: customers and prospects, value proposition and brand, and on the ability of your advertising to compel purchases. In the first of these workshops, the 6 seasoned CEOs who took it found an average revenue gain of 25%, in 3 hours. More here.
Honing Executives’ Results-Creation Skills
Longer term, the good news is that a recently developed management framework and its tools can bring even tough results targets within reach.
Executives that most people consider extraordinary share an ability to first see the best ways to increase their results, then they do them. Instead of doing what won’t amount to nearly as much.
Our management framework and tools can provide every executive with the best ways to boost their results. Then, of course, it’s time to execute. Done well, the executives and their companies will make more money, and both will have brighter, more engaging futures.
Once executives and their teams master the framework and tools, they’ll have a lasting ability to outperform.
Getting Maximum Results in the Enterprise
CEOs, COOs, CFOs, division heads and general managers can together use the best practice described in our Leading Your Business to Maximum Results CHIEF EXECUTIVE magazine article. Learn more about our Maximum Results enterprise-level program and the approach we use in our programs.
How General Managers Can Maximize Results
The principal tool in the CHIEF EXECUTIVE article just above is designed for general managers, those with P&L responsibility for a single business. They can use it to find the best things they can do to get their numbers up—their best shots. Finding them makes quite an impact…
What One Booming, Well-Run Business Found
The $22 million US division of a booming and well run international marketing and distribution company was growing at 30% per year, with an operating profit margin of 16%.
They used one of our tools, The Fortune Finder SM, to find 6 specific management actions they could take, their best shots, that together would boost their 30% annual revenue growth rate by another 14.5% over the next 36 months, while raising profits by 147% and increasing their operating profit margin from 16 to 23%, as shown here.
“I had a substantial goal to boost our business. But frankly, I didn’t have a very clear picture of how we were going to get there. Now I have what I call a map—what we need to do to not only get to that goal, but to go beyond and to essentially get us very close to our full potential.”
The “map” and the actions they found brought a palpable increase in the energy and enthusiasm of the people responsible for turning the map into reality. Read more…
Getting Good at Maximizing Results…
Our programs overview will give you a sense of how our results-best-practice programs work. We offer an enterprise program, and two programs for general managers: The Fortune Finder and its follow-on, Results Masters ®.
Our Programs’ Foundations
Our programs have their roots in simple (in retrospect) principles. One is Insight-Based Management: first understand the best thing(s) you can do to boost your results, then do them. Instead of just doing what comes to mind (also known as “winging it”), and being frustrated, or worse, when the outcome doesn’t meet expectations.
Results Reading and Resources
In our resources section, you can:
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